But, this badge has a lot more to it than it meets the eye. It is, in fact, very important for those who want to make their brand known. The blue check means that the account is authentic, and you’re checking out a celebrity, public figure, or brand.
How Do You Become Verified on Instagram?
To get a badge, you will need to submit a request on Instagram to verify your account. Then, Instagram should consider your account notable for the public. It must be authentic, complete, and unique. You should be either a celebrity, public figure, or a brand. That’s the only way to get that request approved.
The process does take time, but only Instagram can let you know if your account has been verified or not. To have a chance to apply for verification, there are three main ways you can do it:
- Get a ton of followers
- Pay a third party
- Work with a publicist/digital agency
Insta followers are the key to getting your account verified. To even have the slightest chance of filing that request, you need at least 10,000 people to follow you. That’s why only influencers or brands actually have the chance of getting a verified badge.
But, since this is a long and time-consuming process, it’s easier to pay a third party and buy more followers. Even though the badge is free, you can still invest in it. Or you can get a publicist and ask them to file the request for you. If there is an agency willing to work with you, you can try your luck with the agency.
Of course, there is no guarantee Instagram will accept the request. But it’s more likely that you’d get accepted if you work with Media Partner Support.
6 Useful Tips to Help You Get a Verified Badge
Now, there is no easy way to do it. But there are a couple of tricks that can help you get that badge you’ve always wanted. Here are a couple of tips that can come in handy:
- Be active on multiple social media channels
- Look credible, authentic, and trustworthy
- Set up paid campaigns
- Engage your followers
- Constantly add new content
- Be yourself
The first moment you create your Instagram profile, you need to pick a theme and stick to it. If you are inspired to do something, you will create a lot more original content and get new followers.
To get noticed, you need to obtain as many positive reactions as you can from your followers. This will leave a good impression on the content you create. You can always try to follow many famous people who would bring in more traffic. Try to comment and follow them, particularly celebrities.
Your profile should look credible, and something your followers can trust. Paid campaigns are a good boost. But, if you want to really make it work, you have to add new content constantly. For that, you need to be very active.
The idea is to show your real character and capture people’s attention to engage them to talk about your content.
What Is the Benefit of Being Verified on Instagram?
The Instagram blue check has a lot of power and importance. There are many Instagram accounts that impersonate famous businesses or celebrities. The blue badge separates you from the rest of the fish in the sea. It signifies that your account or brand is trustworthy. People are more likely to follow your account if you have a badge.
If you want an influencer to promote your product, the badge will prove your product is trustworthy. Since verified accounts are so rare, they are a lot more recognizable and will easily get attention. It creates engagement and brings in more followers. No wonder why so many people are trying to get it.
How Long Does It Take to Get Verified on Instagram?
After you’ve submitted a verification request, you will have to wait for Instagram. They will notify you if they declined or accepted your request. There is no set time when they will answer or how long it will take them to verify your account. But, it usually takes around 30 days for them to answer.
If Instagram, however, declines your request, you must wait for 30 days before you are eligible to file for a new one.
I Did Everything, But Still No Badge?
Nothing guarantees you will get the Instagram blue tick symbol on your account. But that doesn't mean you should give up. If you fulfill all the requirements, you can keep trying until you get it.
Will the Badge Lose Value in 2020?
That's hard to tell. But, so far, in 2019, the badge is incredibly important since not everyone can get it. And, those who do means they've invested a lot of hard work and effort to get it. As long as Instagram keeps up its strict verification process, this badge is less likely to lose its value anytime soon.